Rotterdam, 16 June 2025
Leadinfo has acquired CANDDi, a Manchester-based competitor. The acquisition extends Leadinfo’s presence in the UK market and supports the company’s broader international growth strategy.
Founded in 2011, CANDDi has built a strong position in the UK with its lead identification platform. Known for its practical approach and integrations with widely used CRM and marketing systems, the company has supported many UK businesses in making better use of their website traffic.
Leadinfo currently serves more than 8,000 clients across Europe. Its software enables businesses to identify B2B website visitors in real time, qualify and segment leads, and connect data to over 70 external platforms. With the addition of CANDDi’s customer base, Leadinfo is committed to ensuring continuity and offering long-term value for CANDDI users.
“CANDDi has earned the trust of many businesses in the UK,” says Quirijn Kleppe, Co-CEO of Leadinfo. “We’re looking forward to supporting these customers going forward and helping them get even more value from their lead data.”
The financial details of the transaction have not been disclosed.