Leadinfo blog

Discover how our software fuels business growth and enhances your sales and lead generation strategies with our comprehensive articles. Explore our company culture and updates here. We’ve got you covered, no matter what you’re seeking.

B2B Marketing, Sales

How to Convert Identified Website Visitors into Leads

Your website attracts companies. Leadinfo shows you which companies they are. But how do you ensure these identified website visitors actually become leads? In this article, you’ll discover five concrete steps to go from website traffic to qualified sales conversations.

Read more

From Click to Customer: How Sales Benefits from Identifying Website Visitors

Your website attracts companies. They view your product pages, read your blogs, download content. But 98% remain unknown. For your sales team, this means missed opportunities, because without knowing who visited, targeted follow-up is impossible. Identifying website visitors changes this completely. Sales gains immediate insight into which companies show interest, what they view, and when they return. From reactive waiting to proactive action.

Read more

Lead generation, B2B Marketing

Why Every Marketer Should Start with Website Visitor Identification

You invest thousands of euros monthly in SEO, Google Ads, and content strategy. But 98% of your website visitors remain unidentified. Those unknown visitors? They represent missed opportunities, lost deals, and untapped pipeline. Website visitor identification solves this. It transforms anonymous traffic into concrete sales opportunities and finally gives you insight into which companies are browsing your website. For marketers, this is the first step toward data-driven growth.

Read more

Product updates

Discover the person behind your website visits with Persona Insights

With the introduction of Persona Insights, we’re going a step further than simply identifying companies on your website. We reveal the person behind the click, including their name, job title, and email address. This transforms website identification from a rich insight into concrete signals that enable concrete next steps.

Read more