Identify companies with high purchase intent
- No payment details required
- GDPR-compliant
- Trusted by 15,000+ users
Award-winning
B2B lead generation software
How Leadinfo works
01. Identify companies
02. Ideal customer profile
03. Automated follow-up
We create an automated LinkedIn or email flow with multiple steps to get in touch with the right person at the company. On average, our customers see a 20% uplift in B2B sales with Leadinfo.
What our customers say
Because we know which companies visit our website and return regularly, we can fill our pipeline with more high-quality leads. In fact, with Leadinfo we can pass an average of 50 warm leads per week to our sales team.
We also see a higher success rate when we reach out to customers and schedule product demos, because the leads we approach have already been in contact with our brand and product.
Pieter van de Wiele,
Managing Director at Companyweb.
Sam van de Wiel,
Head of Marketing at B&G Hekwerk.
Get started with Leadinfo in 2 minutes
- No payment details required
- GDPR-compliant
- Trusted by 15,000+ users
Create a free 14-day trial account
Install a free template
Place the code on your website
You identify your visitors
Trusted by more than 600 reviews
See Leadinfo in action
Leadinfo is 100% GDPR-compliant
Lawfulness, fairness and transparency
All processing is carried out on a lawful basis. Data processing does not take place unexpectedly, and the data subject is informed about the processing.
Leadinfo:
- We make it transparent for our customers how Leadinfo processes data.
- We provide standard texts to help our customers inform their website visitors.
- We advise our customers on how to use Leadinfo in compliance with the law.
- Our customers must choose a legal basis (consent or legitimate interest) — Leadinfo supports this with:
- Secure use of cloud service providers with data storage in Europe and the associated contractual and technical safeguards.
- Native in-house integrations reduce the risks associated with intermediaries.
Purpose limitation
We are aware of the purposes of the processing and specify them in the data protection notices for data subjects. We limit processing to the stated purposes.
Leadinfo:
- Leadinfo can be configured to process only minimal data (IP addresses only).
- A single-purpose tool with a low risk of non-transparent data use (IP addresses).
- Native in-house integrations reduce the risk of non-transparent data use by intermediaries.
Data minimisation
Personal data must be adequate, relevant and limited to what is necessary in relation to the purposes for which it is processed.
Leadinfo:
- Leadinfo can be configured for limited data processing.
- Leadinfo only processes pseudonymous information — no special categories of data (Art. 9 GDPR) and no other sensitive information.
- Native in-house integrations avoid the need to share data with third parties that provide no direct benefit.
Correctheid
We ensure that the personal data we process is accurate and up to date. We correct or delete inaccurate personal data as quickly as possible.
Leadinfo:
- Careful handling of the data collected by Leadinfo (see also Integrity and Confidentiality)
- First-rate data from verified providers.
Storage limitation
We store personal data in a form that allows identification of the data subject only for as long as necessary to fulfil the purposes for which it is processed (Art. 5(1)(e) GDPR).
Leadinfo:
- At our customers’ request, identified visitor data can be deleted.
- Leadinfo only processes a limited amount of data here — in particular no obvious names or similar, but only pseudonymous IP addresses linked to companies.
- No identification of the individuals concerned takes place, and this is not necessary for the services either.
- Leadinfo has a deletion policy that includes the timely deletion of the collected IP addresses.
Leadinfo:
- Appropriate identity and access management for all sensitive data
- Data encryption in transit and at rest
- Minimum password requirements
- Two-factor authentication
- Logging and monitoring
- Antivirus protection
- Regular employee training and awareness campaigns
- Sound development processes with defined responsibilities and procedures for planning, testing and ensuring the quality of new features and other platform changes
- Release and patch management
- Standardised backup processes with regular recovery testing
- Highly secure AWS data centres, certified to ISO 27001 and many other relevant standards
The controller is responsible for complying with these points and must be able to demonstrate this (Art. 5(2) GDPR).
Leadinfo:
- Internally defined responsibility for privacy
- Regular inspections/audits by external parties
- Regelmatige inspecties/audits door externe partijen
- Leadinfo is certified to ISO 27001
Frequently asked questions about Leadinfo
How long does it take to set up Leadinfo?
- Create an account — this takes 2 minutes
- Install the tracker. Depending on whether you do it yourself or have it done, this takes around 5 minutes.
- As soon as the tracker is installed, your website visitors start coming in.
How accurate is the identification, and which company data do I see?
Leadinfo uses its own IP-matching database of 220+ million companies across 195+ countries worldwide.
We also draw on more than 45 data sources to display company and contact details. These include, among others:
| Data points | |
|---|---|
| Company identity | Company name, Chamber of Commerce number (NL), logo |
| Company contact details | Address, postal code, city, phone number, general email |
| Company size | Number of employees, financial data and revenue data |
| Industry & activities | SIC/NAICS code, description of activities |
| Online profiles | Website, LinkedIn company page, Facebook/Twitter |
| Contacts | Names, job titles, employees’ LinkedIn profiles, email addresses, (mobile) phone numbers |
| Visit behaviour on your site | Pages visited, time on page, number of visits, traffic source (Google, direct, social, referral) |
Can I manage multiple websites, subdomains and countries in one account?
Yes, this is possible. You do need to install a separate tracking code for each subdomain or website. If you add the same email address as a user to these accounts, you can manage all websites from a single account.
Am I committed to anything when I start the 14-day trial?
No, the 14-day trial is completely non-binding. After the trial, you decide for yourself whether to take out a subscription.
Can I change my subscription?
Yes, you can easily upgrade or downgrade your subscription to match your company’s needs.
What happens if I exceed my lead limit?
When you reach your lead limit, Leadinfo keeps collecting leads. You can upgrade to a higher plan to keep working without limits.
How do I install the Leadinfo script via Google Tag Manager?
We have a native integration with Google Tag Manager. As soon as you create an account and are ready to install the tracker, we offer a plug-and-play solution. Connect your Google Tag Manager account to Leadinfo and we’ll set up the tracking script fully automatically, within seconds.
Do you have a plugin for WordPress?
Yes. With the Leadinfo WordPress plugin you can easily install the tracker on your own website. You can find more information about the plugin here.
Which tools can I connect Leadinfo with?
Leadinfo can be connected with more than 70 tools to strengthen your sales and marketing process. You can easily integrate with popular CRM systems such as HubSpot, Salesforce, Pipedrive and Teamleader, as well as marketing and analytics platforms such as Google Analytics, Looker Studio, Matomo, Google Ads and LinkedIn Ads. Via Zapier, Make, Clay and Google Tag Manager you can connect Leadinfo to thousands of other applications and automate workflows. You can also share leads directly in communication apps such as Slack, Microsoft Teams and Discord, so your team always has real-time insight into valuable website visitors.
What is Autopilot?
With Leadinfo Autopilot you have the power to follow up leads effortlessly off the back of a website visit. Take control by building campaigns and adding your leads to them easily — both automatically and manually.
Here’s what’s possible with Leadinfo Autopilot:
Send an email
Send a connection request
- Send a LinkedIn message (if the lead is a connection on LinkedIn)
- Visit the LinkedIn profile
- Follow the lead on LinkedIn
- Combine all these actions to build your own campaign.
By combining the actions above, you can put together your own campaign made up of a sequence of these steps, with the option of a delay between the steps.
For example: send an email on day 1. Wait two days, then send a connection request.
How do I create a campaign?
Is Autopilot included in a Leadinfo subscription?
Autopilot is not included in Leadinfo’s base subscription. However, you can easily add it to your subscription. The cost of Autopilot depends on your subscription type: €39 per user per month for the Starter package, €59 per user per month for the Scale package and €79 per user per month for the Pro package. For more information, contact us at support@leadinfo.com!
Does Autopilot harm my LinkedIn account?
What are the sending limits for emails and LinkedIn messages?
Ensuring smooth delivery of your emails requires a combination of technical measures, compliance with standards and proactive monitoring. By following these guidelines, you can protect your domain against potential blocks and privacy breaches, so your messages reach their intended recipients effectively. Read more about the measures you can take here.
LinkedIn sets a weekly limit of usually 100 requests per week. Once this limit is exceeded, your account can’t send further requests until the following week. It’s important to keep an eye on your connection-request settings and adjust them. At Leadinfo, the default limit is 20 connection requests per day. We recommend sticking to these settings at the start.
Do I need a LinkedIn Premium account for Autopilot?
No, you don’t need a LinkedIn Premium account to use Autopilot. There are some benefits to a LinkedIn Premium account, though, such as higher limits for connection requests and sending messages.
Try Leadinfo free for 14 days
See which companies are looking at your website today
- No payment details required
- GDPR-compliant
- Trusted by 15,000+ users
