Company news

Second acquisition in a short time: Leadinfo takes over LeadElephant

Leadinfo will take over the Dutch company LeadElephant on January 14, 2022, after the acquisition of Leadexpress in December 2021. This second acquisition in a short period of time once again strengthens Leadinfo’s market leader position in the Benelux. With Leadinfo, companies can recognize anonymous B2B website visitors to generate additional revenue.

Market leader in winning lead generation software

Leadinfo is a scale-up from Rotterdam and has been making strong strides in the market since its foundation in 2017, with thousands of customers in the Benelux, DACH region, Great Britain and Scandinavia. By focusing on data, Leadinfo’s software recognizes more B2B website visitors than its competitors. This has not gone unnoticed, as leading clients such as Heineken, Simplicate, Rexel and Channable are generating more leads with Leadinfo and thousands of SMBs are using Leadinfo for their online lead generation. In 2021 Leadinfo’s success was awarded with a high ranking in the Emerce100.

Leadinfo helps you grow

The implementation of Leadinfo in existing business processes is easy due to the 45+ CRM integrations, using the integration companies can automatically forward interesting leads from Leadinfo to their CRM system”

Quirijn Kleppe
Quirijn Kleppe Head of Growth

Powered by 1,000+ partners

Online marketing agencies are the driving force behind Leadinfo’s success, with more than 1,000 partners in Europe. This makes Leadinfo one of the largest partner programs in the Netherlands. Due to a local approach to the partner program, there is always an online marketing agency around the corner that can help a company with the implementation of Leadinfo. Leadinfo partners can use the software for free and receive 15% commission on clients they refer, as well as partners get exclusive access to the latest features and events.

Easy implementation into existing workflows

Customers of LeadElephant can effortlessly switch to Leadinfo’s software, which allows them to recognize up to 5 times more B2B website visitors. Not only the better data is a gain for companies: “The implementation of Leadinfo in existing business processes is easy due to the 45+ CRM integrations, using the integration companies can automatically forward interesting leads from Leadinfo to their CRM system” according to Quirijn Kleppe, Head of Growth at Leadinfo.