Meet our team: Lydia van der Vlies, Account Executive

Forget the pushy car salesmen stereotype. Sales is about listening and showing empathy. But don’t take our word for it. See what Lydia, our Account Executive has to say about what it’s really like to work in sales.

Company news 3 February 2022

What’s new at Leadinfo: We’re going cookieless

Our core functionalities will not be impacted but you can now opt-out of using first-party cookies. Discover what this means for you.

Sales 1 February 2022

Six steps to developing a B2B sales strategy

How to develop a B2B sales strategy that matches your business goals? We’re not saying it’s easy, but we’ve broken down the process into six steps.

Company news 20 January 2022

What’s new at Leadinfo: Two-way CRM integrations

Get ready to make your CRM data more actionable. Our developers have released a two-way integration for 17 different CRMs. Learn about what this means for you.

Lead generation 3 December 2021

7 ways to boost your B2B lead generation strategy

Lead generation is not something you set up once and forget about. It’s an ongoing process. So let’s talk about seven different ways to score big with B2B lead generation.

B2B Marketing 25 November 2021

How to create a buyer persona

A buyer persona is a must-have to get your message to the right person at the right time. Learn how to create your own in five steps.

Lead generation 5 November 2021

What is lead generation?

You’ve seen the term lead generation pop up when people talk about sales or marketing. But what exactly is lead generation? Let’s go over all the basics.

B2B Marketing 29 October 2021

Build an account-based marketing strategy in 5 steps

Do you have a list of companies you wish to do business with? Make it happen by using account-based marketing. You can set up such a strategy in five simple steps.